Papercoal
Papercoal is a stationery brand focused on thoughtfully designed notebooks and paper goods with a strong emphasis on material, detail, and presentation. I worked across the brand’s digital and product experience, redesigning the website, creating adaptable product mockups, improving Amazon imagery, editing product photography, and building visuals for different colours, finishes, and customisation options. The goal was to make every touchpoint feel more consistent, refined, and true to the quality of the products themselves.
Visual design
Product Photography
Website Design
Product Mockups
Logo Vectorisation
Created and refined Papercoal’s website imagery to give the brand a cleaner, more polished, and consistent visual presence across the site. I worked on product photography, image editing, colour correction, texture accuracy, and overall presentation to make sure each notebook looked as close to the real product as possible. The goal was to create a cohesive set of visuals that felt premium, highlighted the materials and details clearly, and worked seamlessly across different sections of the website.
